After connecting on Collabosaurus, renowned skincare company Thursday Plantation went ahead and collaborated on a Christmas Giveaway, as part of Mollini's '12 Days of Shoe-mas' social media campaign. Both brands featured the artwork (created by Mollini) through their social media accounts and had very beneficial results!
Bec from Art of Social who manages the Thursday Plantation brand saw a great opportunity in aligning Thursday Plantation with Mollini Shoes from a brand and customer perspective. After connecting on Collabosaurus, both brands decided on an easy and effective way to tap into one another's databases through an Instagram Giveaway.
Up for grabs was a:
Mollini created the social artwork for both brands to use via their social media accounts and both brands gave away product of equal value.
Both Mollini and Thursday Plantation achieved the below results from their collaborative social media Christmas giveaway:
A great place for brands to connect and find mutually beneficial collaborations! Having a personal account manager has been very helpful to drive partnerships and identify opportunities. Love it
- Bec, Thursday Plantation